Privacy Policy
This Privacy Policy explains how Brenda Baird, MCC collects, uses, discloses, and protects personal information when you visit this website, contact us, subscribe to communications, schedule appointments, purchase services, or otherwise interact with us online. This version reflects the structure and completeness you liked in the ICF policy while remaining tailored to your own practice and website.
This Policy covers the following:
- Who we are
- What information we collect
- How we collect information
- How we use your information
- Who may receive your information
- Cookies and similar technologies
- International processing and transfers
- How we protect your information
- How long we keep your information
- Marketing communications
- Your rights
- Third-party links
- Changes to this policy
- How to contact us
Effective Date: March 31, 2026
Last Updated: March 31, 2026
Who We Are
Brenda Baird, MCC is the data controller for the personal information collected through this website, except where otherwise stated.
Contact:
Brenda Baird, MCC
brenda@brendabaird.com
What Information We Collect
We collect information in two general categories: information you voluntarily provide to us and information collected automatically when you use our website. This distinction is consistent with the structure in your uploaded GDPR draft.
Information You Voluntarily Provide
We may collect personal information that you voluntarily provide when you:
- fill out a form on our website
- contact us by email or through social media
- subscribe to communications
- schedule a consultation or appointment
- purchase services
- otherwise communicate or interact with us
This information may include your name, email address, phone number, mailing address, payment information, and any other information you choose to provide, including details related to your inquiry or service needs. This language is aligned with your current draft.
Information We Collect Automatically
When you visit our website or interact with our services, we may automatically collect certain information about your device and browsing activity. This may include your IP address, browser type, device type, operating system, pages viewed, time spent on the site, referring website, and general geographic location derived from your IP address. We may also collect information through cookies and similar technologies to better understand how visitors use the site and to improve website performance. The information we collect may vary depending on the settings of your device and software. This section builds on the device-data language already included in your uploaded draft.
How We Collect Information
We collect information in several ways, including when you provide it directly to us, when you browse or use our website, when you subscribe to receive communications, when you schedule services, and when technologies such as cookies or analytics tools collect usage information automatically. This section adopts the clearer operational flow used in the ICF policy structure you shared.
How We Use Your Information
We may collect, hold, use, and disclose personal information for the following purposes:
- to provide our website, content, and services
- to respond to inquiries and communicate with you
- to schedule consultations, appointments, and service-related meetings
- to deliver services and fulfill contractual obligations
- to process payments and maintain related business records
- to send newsletters or other communications you have requested or agreed to receive
- to improve website performance, user experience, and business operations
- to conduct analytics, research, and business development
- to protect our legal rights and comply with legal, tax, accounting, and regulatory obligations
We will not process personal information in a manner that is incompatible with these purposes. This section follows the logic of both your draft and the ICF policy’s explanation of data use.
Legal Bases for Processing Under GDPR
Where the GDPR applies, we process personal information only where we have a lawful basis for doing so. Depending on the circumstances, that basis may include:
- your consent
- taking steps at your request before entering into a contract
- performing a contract with you
- compliance with a legal obligation
- our legitimate interests in operating, securing, improving, and communicating about our services, except where those interests are overridden by your rights and interests
Who May Receive Your Information
We share your information with trusted third parties who help us deliver our website, communications, scheduling, analytics, invoicing, and related services. These service providers may assist with hosting our website, analyzing data, supporting communications and marketing, scheduling appointments, processing payments, and providing related business support. They will have access to your personal information only as necessary to perform their functions on our behalf and may not use it for their own unrelated purposes.
We are committed to keeping your email address confidential. We do not sell, rent, or lease our subscription lists to third parties. We may disclose your personal information to enforce our policies, comply with legal obligations, respond to lawful requests, or protect the rights, property, safety, or security of Brenda Baird, MCC, our clients, users, or others.
If our business or assets are transferred, sold, or reorganized, personal information may be transferred as part of that transaction, subject to applicable law and the protections described in this Privacy Policy.
If you want a middle ground, you could add one final sentence:
These providers may include our website hosting provider, analytics provider, scheduling provider, email communications provider, and invoicing or accounting provider.
Please remember that if you choose to share information publicly on any public area of the site, that information may be visible to others and may be indexed by search engines.
Cookies and Similar Technologies
We may use cookies and similar technologies to operate our website, remember preferences, measure traffic and usage, and improve performance. Some cookies are necessary for the website to function, while others may be used for analytics or communication-related functionality. Where required by law, we will request your consent before using non-essential cookies or similar technologies. You can also manage cookie preferences through your browser settings and any cookie tools made available on our website.
Where Your Information Is Processed
Because we are based in the United States, and because some of our service providers may store or process information in the United States or other countries, your personal information may be transferred to and processed outside your country of residence. Where required by applicable law, we take reasonable steps to ensure that appropriate safeguards are in place for international data transfers. This section reflects both the international-transfer language in your draft and the structure you liked in ICF’s policy.
How We Protect Your Information
We use commercially reasonable technical and organizational safeguards designed to protect personal information from loss, misuse, unauthorized access, disclosure, alteration, and destruction. However, no method of transmission over the internet or electronic storage is completely secure, and we cannot guarantee absolute security.
How Long We Keep Your Information
We retain personal information only for as long as reasonably necessary for the purposes described in this Privacy Policy, including to provide services, maintain business and financial records, comply with legal, tax, and accounting obligations, resolve disputes, and enforce agreements. When personal information is no longer required, we will delete it or de-identify it where appropriate.
Marketing Communications
If you subscribe to receive updates, newsletters, or other communications from us, we may use your contact information to send you information about services, offerings, updates, and resources that may be relevant to you. You may opt out of marketing communications at any time by using the unsubscribe link included in the communication or by contacting us directly at brenda@brendabaird.com.
In compliance with the CAN-SPAM Act, GDPR, and CASL, all marketing emails sent by Brenda Baird, MCC will clearly identify the sender and include clear information about how to contact us. Each email will also include a simple way for you to unsubscribe or opt out of future communications. This addition mirrors the specific communications language you wanted to carry forward.
Your Rights
As explained above, you have the right to opt out of receiving marketing communications from us. In addition, to the extent permitted by the laws of your country, you may have the right to object to the processing of your personal information for direct marketing purposes. If your objection relates not to direct marketing in general but to a particular communication channel, such as email or telephone, please specify the channel to which you object.
Depending on your location and applicable law, you may also have the right to access, correct, delete, restrict, or object to the processing of your personal information, to request that your personal information be transferred, and, where applicable, to be forgotten, subject to certain legal conditions and exceptions. If you are located in the European Union, you may also have the right to lodge a complaint with a data protection authority in your country. This section expands your rights language in a way that more closely matches the ICF model you liked.
If you wish to inquire about any of these rights or submit a request, please contact us using the contact information provided below. We may need to verify your identity before responding to your request.
Third-Party Links and Services
This website may contain links to third-party websites, tools, or services. We are not responsible for the privacy practices, content, or availability of those third parties, and we encourage you to review their privacy policies before providing any information or using their services. This protection is also reflected in both uploaded policy references.
Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our practices, technologies, legal requirements, or other operational reasons. Any updated version will be posted on this page with a revised effective date.
This website is controlled and operated by Brenda Baird, MCC from the United States. We make no representation that materials, information, or content available on or through this site are appropriate or available for use in all locations. Access to this site from territories where such materials, information, or content are unlawful is prohibited. Those who choose to access this site from other locations do so on their own initiative and are responsible for compliance with applicable local laws. This language incorporates the jurisdiction-style clarification you asked to include.
How to Contact Us
If you have questions about this Privacy Policy, about how your personal information is handled, or if you would like to submit a privacy-related request, please contact:
Brenda Baird, MCC
858 Cowpens Drive
Monterey, TN 38574